2018 Retail Benchmark

"A focus on quality and improvement is the top driver of employee engagement at retail organizations."


The Retail benchmark represents a balance of newer and more traditional retail companies focused on a range of different retail products. Retail companies are often characterized by significant numbers of casual or part-time people and widely dispersed teams, stores and headquarters in many cases. 

Anatomy of the benchmark:

Response rate:

  • 83% average response rate across all companies


  • Consumer Electronics
  • Consumer Goods
  • Apparel & Fashion
  • Sporting Goods
  • Furniture
  • Consumer Services
  • Cosmetics
  • Luxury Goods & Jewelry

Distribution by sub-region:

  • ~20% North America, ~5% Europe, ~70% Oceania, ~5% Other


Average Glassdoor ratings:

We have connected the employee feedback data with ratings for each company included in the benchmark to provide the below insights.

  • CEO approval = 65%
  • Overall company rating 3.7 stars


Key Insights and Data for the People Geeks!

How engaged are employees in this industry?

Insight: Employee engagement within this industry tends to be slightly lower than what we see in other industries and notably below the Engaging Growth benchmark.


Employee Engagement quartile scores

If you are interested in the spread of employee engagement ratings, below are the engagement scores by quartile.


What has the biggest impact on employee engagement in this industry?

Insight: A day-to-day focus on quality and improvement is the top driver of employee engagement at retail organizations. Another notable top driver for the retail industry, is the perception that the company allows employees to make a positive difference.


Learn more

Gain a deeper understanding of what makes our benchmarks special and learn more about how we calculate our region/country benchmarks here

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